Events Router is a system that collects and manages the flow of events within an organization. It streamlines the process of organizing and distributing questionnaires based on those events by managing all the business logic.
Compared to our standard API, the Events Router offers a simpler process for developers to implement. With our standard API, there is the need for the development team to implement the underlying business logic of distributing questionnaires according to the business need.
The Events Router handles this complexity internally, by collecting all events happening within an organizations and requiring only one implementation. More specifically it requires a simple API call to notify for a new event that occurred. (ie a sale, a visit, a call etc)Â
Events posted to a single endpoint are then routed to the correct touch-points based on pre-agreed rules with the Customer Success team.